Revolutionizing Oral Care: CJOY iSense's Innovative Design

Shenzhen's Latest Tech Marvel: A Buttonless Electric Toothbrush

Exploring the intersection of technology and daily health routines, the CJOY iSense electric toothbrush by Shenzhen Xinyue Chuangzao Technology Co., Ltd. redefines oral hygiene with its innovative design and intuitive use.

The concept of oral care has evolved significantly with the advent of electric toothbrushes, and the CJOY iSense is a testament to this progress. Shenzhen Xinyue Chuangzao Technology Co., Ltd. has taken a leap forward in personal daily care by introducing a toothbrush that is not only electric but also buttonless, integrated, and exceptionally manoeuvrable. This design philosophy stems from a growing trend where convenience and efficiency are paramount in personal hygiene products.

What sets the CJOY iSense apart is its unique ability to adapt to the user's brushing style. The toothbrush eschews traditional buttons in favor of a seamless design that responds to the pressure applied during brushing. This real-time detection allows for a dynamic adjustment of vibration intensity, ensuring a gentle yet effective cleaning experience tailored to each individual's needs.

The manufacturing process of the CJOY iSense involves sophisticated technologies such as vacuum plating, a technique borrowed from the automotive industry, to achieve its sleek, integrated surface. At its core lies a full drive magnetic levitation motor that powers the toothbrush's responsive vibrations. A user-friendly circular navigation light adds to the toothbrush's intuitive operation, changing colors and patterns to indicate different statuses.

With dimensions of 27.8*27.8*246.4mm and a weight of 385.4g, the CJOY iSense is both ergonomic and substantial in hand. Its 'Without Thought' interaction mode simplifies operation, allowing users to focus on cleaning rather than fiddling with settings. The design's sensitivity to pressure makes it versatile for various oral care needs, from gentle cleaning of sensitive areas to vigorous brushing for deep cleaning.

The journey of the CJOY iSense began in Shenzhen in April 2022, culminating in its launch in China in June 2023. The design team, including Garnett Wang and Aiqing Liu, conducted extensive research to address common issues with electric toothbrushes such as button ageing and water leakage. The result is a toothbrush that operates without physical buttons, relying instead on grip sensing for activation and mode adjustment, a feature that caters to the diverse preferences of users.

Recognized for its excellence in design and functionality, the CJOY iSense has been honored with the prestigious Bronze A' Design Award in the Beauty, Personal Care, and Cosmetic Products Design Category for 2024. This accolade underscores the toothbrush's role in enhancing the quality of life through innovative design that marries art, science, and technology. The CJOY iSense is not just a tool for oral hygiene; it is a lifestyle product that reflects the user's sophistication and commitment to personal health.


Project Details and Credits

Project Designers: Shenzhen Xiushuimingshan Technology Co.,
Image Credits: Shenzhen Xiushuimingshan Technology Co.,
Project Team Members: Garnett Wang and Aiqing Liu
Project Name: Cjoy Isense
Project Client: Shenzhen Xinyue Chuangzao Technology Co., Ltd.


Cjoy Isense IMG #2
Cjoy Isense IMG #3
Cjoy Isense IMG #4
Cjoy Isense IMG #5
Cjoy Isense IMG #5

Read More on Design Radiant